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Principal Salesforce Developer

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Here at The Very Group we’re on an exciting journey to transform our technology estate and create even better experiences for our customers. We’re doing that by modernising our existing systems and platforms, utilising a wider variety of modern, cloud-based technologies. We encourage diversity, both in terms of people, technical skills and knowledge.

About the role:

We're looking for a Principal Salesforce Developer for our CRM Squad, who sits within our Customer Care Tribe. As a Principal Software Engineer, you will work as the Technical Lead within the squad and have the responsibility for the delivery and technical direction of world class software.

You will be an ambassador for learning and development. Clear communication is therefore key as you will be directly involved with coaching and mentoring other members of the squad.

You will work together with the Engineering Lead, Solution Architects and Product Owners. Together you will take responsibility for the technical delivery of great software solutions.

Customer Care Tribe

The Customer Care Tribe is responsible for managing and handling customer service requests in an efficient, compliant, and secure manner. The tribe supports customer identity management, profile & preference, case management, knowledge management, customer satisfaction, communications using a variety of channels and the planning and strategy for the Customer Care operations teams.

The CRM Squad is responsible for building and managing the applications that supports case management, knowledge management, customer satisfaction and communications. These applications are built on strategic platforms in AWS and Salesforce Service Cloud.

Scope of the role:

Working within the CRM squad of the Customer Care Tribe, you will be instrumental in defining and delivering capability within Salesforce Service Cloud.

You will be expected to actively mentor, coach and support the other engineers within the squad especially in Salesforce development.

Our squad is obsessed with improving the experience for our Contact Centre agents and our aim is to become best in class for this space. As you may imagine, our stakeholder expectations are high, and we'll need you to facilitate discussions about risk and complexity even within constrained timescales, explaining complex technical concepts to non-technical audiences at all levels.

Across the business we foster our technical community, and you will be given opportunities to speak and represent this community to large audiences inside and outside of the Very Group.


We are looking for someone to take the lead in expanding our Salesforce technical landscape. We are searching for an enthusiastic, energetic, and flexible person who has a minimum of 5 years solid technical Salesforce experience, probably already being either a Salesforce Senior Developer or Junior Technical Architect.

This is an opportunity to further your career within a dynamic technical landscape where you will have autonomy and opportunity to hone your technical and team lead skills and develop mentoring relationships.

You have probably already led technical teams and have experience with working with a large Salesforce codebase (10k+ lines of code).

You will naturally strive towards industry leading technical quality standards and have an appreciation or good understanding of Salesforce DevOps

You will be expected to commit to continuous improvement both for the technical landscape as well as individually, aiming at Salesforce TA.

We are offering the opportunity for strong progression and to work in a programme landscape that is at the Salesforce industry’s leading edge for innovation and quality.


A competitive salary and bonus are just the start. Matched pension, generous holiday allowance, maternity policy and wellbeing initiatives play a huge part in how we care for our people. We even offer flexible benefits so that everyone can shape their rewards and benefits package around their lifestyle. To view full details on the rewards click here.


  • Generous and competitive starting salary
  • Regular salary reviews and career progression
  • 30 days holiday + bank holidays + option to buy or sell 5 days
  • Additional flexible benefits allowance £1,000 (can take a part as salary uplift)
  • Generous scalable bonus (based on individual performance vs company)
  • Matched pension up 6%
  • Flexible working (2-3 days remote / 2-3 days on-site)
  • Self-development time
  • Brand discount - up to 25%
  • Free on-site gym
  • Discounted coffee houses and food outlets
  • Free on-site parking subject to postcode and availability

More About us:

We're the UK's largest integrated online retailer and financial services provider.

Home to,, and a team of 4,000 super-talented people.

We have a passion for reinvention - to constantly improve how our 4.5 million customers pay and shop for the things they love. We’ve adapted to changes in our customer’s shopping habits for more than 100 years, taking us from bricks, to clicks, to mobile. Find out more about us here.

Diversity matters at The Very Group. We're striving to create an environment where ALL colleagues feel a sense of belonging and can thrive by being themselves at work; driving collaboration and innovation that will in turn achieve great things for our customers.

We are committed to equality of opportunity and welcome applications from people, regardless of age, gender, ethnicity, disability, sexuality, social background, religion and/or belief. And we promote flexible working opportunities where operational needs allow.

How to apply

If you're interested to find out more please contact Steven Williams or Jordan Davidson in the talent acquisition team at The Very Group or apply online.

If you are an internal candidate looking to refer someone in, please follow the referrals process and guidelines

Please note that the talent acquisition team are managing this vacancy directly, and if successful in securing this position, you may be required to undertake a credit, CIFAS and CRB check.

We're an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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